Hyderabad, August 23: Event after fifth time, Kaun Banega Crorepati, popularly known as KBC has succeeded to attract much attention of the household audience. According to the latest viewer ship data, more than 20% satellite cable television audience shifted from other soup operas to KBC. Interesting thing is, people, those who are not participating, but just watching the show, started playing at home by making a sheet and marking the questions. For tough questions by KBC host Amitabh, people not leaving a choice, but searching enormously over Internet to find the answers. KBC key sponsor Idea Mobile is the biggest beneficiary as the millions of people are sending SMS to KBC viewer’s choice questions. “Ghar baitike crorepati…” is an attractive option to retain the viewers to the television sets. Sonly Entertainment Television has changed the basic funda’s of the show by giving more choice to viewers to play KBC 2011 from home. Children’s at 8-9 year age to teenagers eagerly participating and the parents participation also increasing this time in KBC. The registration lines for KBC 2011 is currently opening. For Details of KBC registration for School Children and elders, you can refer the educationandhra.com news section.